Custom Website Design for Automotive Dealers
Custom websites for dealerships, repair shops, and detailing studios. Live inventory, finance tools, and lead capture that fills the showroom.
Auto buyers research online for hours, then buy in minutes. A custom dealership website with real-time inventory, transparent pricing, finance pre-qualification, and trade-in valuation captures buyers at the moment of decision — and beats the generic dealer-platform sites your competitors use.
Every automotive project includes a live inventory feed (Homenet, vAuto, Dealer.com export, or custom DMS), VDP (vehicle detail) pages built for SEO, finance calculator, trade-in valuation form, and lead routing to your CRM.
Service department sites get appointment booking, multi-point inspection PDFs, and recall lookup baked in.
What You Get
Designed around your brand
Not a recolored template. Every section is tailored to your story and audience.
Built for Core Web Vitals
Lighthouse 95+ targets, lazy loading, image optimization, and a clean code base.
SEO from day one
Semantic HTML, schema markup, sitemap, and content structured to rank.
Conversion-first layouts
Every page has a clear call to action and a journey that turns visitors into leads.
Lifetime support
Bug fixes, security patches, and minor edits are included for as long as you use the site.
You own everything
Full source code, design files, and content delivered on launch. No lock-in.
Our Process
Discovery call
We learn your business, audience, and goals on a 30-minute call.
Strategy and wireframes
Sitemap, wireframes, and copy direction approved before any design.
Design and build
Custom design in Figma, then production-ready code with weekly check-ins.
Launch and grow
Performance, SEO, and analytics dialed in before go-live, with ongoing support.
Transparent Pricing
Most independent dealers land in the Business or Premium tier. Single-location repair shops fit the Starter tier comfortably.
Starter
Personal brands and lean projects
- Up to 5 pages
- Mobile responsive design
- Basic SEO setup
- Contact form integration
- 1 month support
Business
Most popular for growing companies
- Up to 15 pages
- Advanced responsive design
- Complete SEO optimization
- CMS integration
- E-commerce ready
Premium
Agencies and large-scale projects
- Unlimited pages
- Custom functionality
- Advanced SEO and marketing
- Multi-language support
- API integrations
Frequently Asked Questions
Can you sync our live vehicle inventory?
Yes. We pull from Homenet, vAuto, Dealer.com exports, or directly from your DMS. Inventory updates every 15 minutes.
Does it include a finance calculator?
Yes. APR-based monthly payment calculator with down payment, trade-in, and tax fields. We can also embed Capital One, RouteOne, or Dealertrack pre-qual flows.
How do leads get to our team?
Leads route to your CRM (DealerSocket, VinSolutions, ELEAD, HubSpot) via API or email, with full attribution tracking.
Will it work for a service or repair shop only?
Yes. Service-only sites focus on appointment booking, service menus, and reviews — usually shipped in the Starter tier in 3 weeks.